Trucordia welcomed more than 200 guests for a ribbon-cutting ceremony and open house at its new Lindon, Utah, headquarters on Friday, November 15. Notable attendees included Lindon Mayor Carolyn Lundberg; Silicon Slopes CEO and Founder Clint Betts; acclaimed speaker and event emcee, Jeanette Bennett; and former Utah Governor Gary Herbert, who welcomed the Trucordia team and CEO Felix Morgan, to Lindon.
The move from Lehi to Lindon marks one of several significant milestones for the company this year. Most recently, the company completed a rebrand, changing its name from PCF Insurance Services to Trucordia – a combination of the words “trust” and “accord,” on October 24. The rebrand was accompanied by a bold, new growth strategy “Ascend,” which focuses on three pillars: integrate, grow and acquire.
Friday’s open house kicked off with remarks from emcee Bennett, followed by Governor Herbert. Felix presented Silicon Slopes founder Clint Betts with a $5,000 donation from Trucordia to support the Utah Lunch Debt Relief Foundation. Guests enjoyed a live broadcast from KSL NewsRadio 102.7 FM while dining on local favorites from Jeni’s Sweets and Brucie’s Berries.
“We love our new home in Lindon,” said Felix to the gathering of community members, elected officials and media members. “It offers a vibrant business community, and our new headquarters will empower us to continue to grow. As one of the state’s top economic drivers, we are excited to give back to our community as evidenced by our recent founding sponsorship of the Utah Hockey Club.”
Trucordia’s headquarters is located at 2745 W 600 N. Suite 500, Lindon, Utah 84042.
About Trucordia
Trucordia, formerly PCF Insurance Services, is the group name for the top 20 U.S. insurance brokerage headquartered in Lindon, Utah. The Trucordia group of companies offers a broad array of commercial and personal lines, life and health, and employee benefits insurance solutions. Trucordia is an integrated organization united by a passion to deliver extraordinary opportunities and exceptional experiences for its clients, partners and each other. With more than 5,000 team members across the U.S., Trucordia is a notable leader in the insurance brokerage space, ranking #19 on Business Insurance's 2024 Top 100 Brokers and #13 on Insurance Journal's 2024 Top Property/Casualty Agencies.